Imperial War Museum Image of Social Interpretation Blog title
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Tag "Social Media"

We both own necklaces, for starters. Necklace, handmade, Turkish. On display at IWM North. EPH 796

So, what else does Claire’s Accessories have to do with Social Interpretation?

Recently, Claire’s Accessories got into a bit of bother. They were apparently caught taking a little too much inspiration in their designs from an independent jewellery designer. This post isn’t about the ethics of design and intellectual property however. Instead, it’s about how Claire’s reacted when their users started to complain / debate / kick-off about their actions.

Or more specifically: how they didn’t react.

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Squander Bug rifle target

Squander Bug (a cartoon character to persuade people to avoid waste) air rifle target, 1940s

Hello and welcome to the Social Interpretation blog.

Over the next year, the Social Intpretation team will be regularly posting our progress, experiences, success and, critically, failures in trying to integrate social media models into museums’ outputs. We hope that this will prove an invaluable resource for others planning on developing and integrating the types of technology we’re investigating. However, I’ve obviously not explained what we’re actually up to yet. That’s what the rest of this post is really about.

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